Side Spin Ping Pong Club
Side Spin Ping Pong Club is what happens when a group of friends in Seattle plays enough ping pong that it starts to feel official.
I designed the brand identity, merch, and a mural for the club. The visuals are playful, graphic, and a little competitive - meant to feel more like a hang than a league.
MY ROLE
Freelance Designer
Brand Development · Illustration · Pattern Design · Merchandising · Mural Design
THE ASK
Turn a casual ping pong club into a real brand, starting with an identity and expanding into merch, signage and the physical space.
THE SOLUTION
I built a playful, flexible identity designed to feel more like a social club than a sports league. Bold color, custom graphics and unexpected applications gave the brand enough range to keep evolving with the club.
THE RESULT
Side Spin has grown into a thriving community, with a packed club and merch that rarely stays on the shelves.
